Friday, July 26, 2013

Retro: AOL - Jerry Stiller

Over on The Cutter Rambles, I began talking about this AOL commercial, and I realized it deserved some Ad Pundit-style analysis:


I give AOL credit for acknowledging how most people felt about getting those CDs in the mail.  But deep down, don't you kind of miss them?



That is certainly an impressive piece of artwork.  But did AOL provide CDs in all those colors, or did they have to supplement the fish with other CDs?  Why isn't this commercial answering these important questions?

Look honey!  There's a creepy little Jewish man in our house!


Before this couple could waste their AOL CD (As if there wouldn't be another one in the mail tomorrow), Jerry Stiller shows up to set them straight.  The couple seems quite impressed that Jerry is in their home.  Then again, it doesn't seem to be too hard to impress these people.

For instance, they sure seem impressed by the fact that AOL has introduced new features.


Please....tell us more.
 
How does the woman react when she hears that there's a 90 day money back guarantee?  Let's just say that it's obvious that this little lady hasn't been so excited in years.

We must have the AOL now!

They get a good laugh when Jerry suggests using a Snoop Dogg CD in the fish instead.

What a kidder!  Everyone knows that rap music is the work of the devil!
But someone isn't quite amused...Snoop Dogg is in the hizzouse!

Now wait just one minizzle!
Hilarity ensues.

Oh look, Honey.  There's a black man in our house.  Call the police!
 
Rating - 4 TVs - I do enjoy me some good 90's nostalgia.  And this commercial features AOL CDs, Jerry Stiller, and Snoop Dogg. It doesn't get much more 90's than that.